Job Description

About Us

We knew there had to be a better way to share knowledge, learn on the job, and get work done faster. So we built it. 

Tango instantly turns what you know into step-by-step guidance—no videos, meetings, or screen shares required. 

And, with our newly launched Nuggets, you can…
🙏 Encourage more experts in your org to share what they know
🚩 Flag critical points in a process and avoid costly mistakes in the flow of work
➕ Make text-based callouts, images, videos, and Tango walkthroughs impossible to miss
🔗 Link to your Knowledge Base, Learning Management System, and/or Ticketing System

As a product-led series A startup, Tango powers processes for 500,000+ team members at companies like Cox, Salesforce, Roche, Klaviyo, and Verizon. We’re backed by leading venture capital firms, including Tiger Global, Slack Fund, Salesforce Ventures, Atlassian Ventures, Wing VC, General Catalyst, GSV Ventures, and Hubspot. And we’re growing fast.

We’re building a future of work where processes are easier to document and faster to follow. Where teams can give and get the right answers, in the right place, at the right time. Where to-do lists are easier to tackle—making space for the work that matters most.

Come build with us.

TL;DR

Why does Tango want to hire for this role?

Because building and growing an audience is the key to our next big leap.

Why does “An Audience” matter?

A strong audience means better brand love, a bigger market presence, and a community we can nurture into loyal advocates.

Cool. What’s happening at Tango?

Big things! We’re pivoting our product to redefine how people share, learn, and build processes at work. It’s an exciting challenge (we promise). We’re VC-funded, growing steadily, and carving out our own category.

The role

As the Senior Content Creator , you’ll spearhead our video-first strategy to build and grow an engaged audience across video, social, and community channels. We need someone with vision and drive to help make Tango a household name on platforms like LinkedIn and YouTube and across the B2B landscape.

You’ll own and execute our zero-to-one audience strategy while collaborating closely with teams like Growth, Product Marketing, and Sales. Your mission? Reach new users, keep them engaged, and turn them into ambassadors and advocates for Tango.

You will be an individual contributor reporting to our Head of Demand Gen, with whom you’ll work closely, but you’re also leading that strategy.

We know this is no small task, but we have your back.

This is a remote position based in the US.

What you’ll do

• Build a killer audience strategy
  Design and lead an audience growth plan that aligns with Tango’s goals and sets us up for long-term success. This is your baby—own it, believe in it, and make us believe in it too. 

• Bring the strategy to life with video
  Lead the creation of awesome video content—everything from short, lo-fi scroll-stoppers to high-quality long-form pieces. You’re someone who is VERY comfortable in front of the camera, and you have a portfolio to show that. Partner with our creative team and contractors to get things rolling fast. Make it fun, make it engaging, and make it happen.

• Track it, tweak it, grow it
  Show us what’s working (and what’s not). Leverage tools like HubSpot, Wistia, and YouTube—or bring your favorites—to measure impact. No fluff, just results. Double down on what wins, and let’s collaborate on scaling effective strategies.

What you’ll bring

• 8+ years of B2B marketing experience, with at least 3 years focused on content strategy and creation, particularly strong in creating engaging video content

• Demonstrated expertise in understanding and creating content for technical B2B personas, particularly in operations, sales, or IT (portfolio required)

• Strong strategic thinking with the ability to translate complex B2B positioning into compelling video content that is educational and entertaining

• Established community-building efforts on LinkedIn or YouTube with engaging content, a strong network, and examples of creative videos you’re proud of

• Experience in developing thought leadership content and enabling subject matter experts

• Proven track record of creating successful content strategies for LinkedIn and YouTube

• Proficiency in video production and editing tools (Adobe Creative Suite, CapCut, Final Cut Pro, etc.) preferred; demonstrated ability to provide creative direction, collaborate with production partners, and manage freelancers is essential. 

• Experience with AI tools for content optimization and scaling

• Strong project management skills and ability to lead cross-functional content initiatives

• Deep understanding of B2B buyer journey and ability to create content that influences pipeline

• Excellent communication skills and ability to collaborate with technical subject matter experts

About you

• You're a master of your craft and eager to share your knowledge to help others grow

• You embrace the growth mindset and refuse to settle for good enough

• You're fun! We're serious about not taking ourselves too seriously around here

P.S. We know imposter syndrome can get in the way of meeting incredible candidates, so please don’t hesitate to apply—we’d love to hear from you

Compensation

• Our base salary compensation is $140,000-$180,000 for this role, and the total compensation package will also include equity and benefits. We value each employee based on their impact within the company, regardless of their location. Due to this, we set salary ranges for all roles based on function, level, and benchmark against similar-stage growth companies. We share salary ranges on all job postings to comply with local legislation and provide greater transparency to candidates. Final offer amounts are determined by multiple factors, including past candidate experience and expertise, and may vary from the amounts listed above. Additionally, we offer an annual equity refresh program.

Why join Tango?

We believe teams that support and challenge each other are destined to win. That’s why we provide a competitive suite of benefits to support your personal and professional growth journey—and have some fun along the way.

Tango Benefits

• Full Medical/Dental/Vision coverage with 100% employer contribution, FSA, and an HSA for qualified plans

• 4 free therapy sessions annually through Spring Health

• Competitive compensation and annual equity refresh program

• 401(k) plan

• Work from anywhere in the US, with UberEats and Deskpass stipends—on us!

• Generous annual stipend for Learning & Development

• Health and Wellness stipend

• Unlimited PTO, 10 holidays, 4 personal volunteer days, 4 mental health days, and birthdays off

• Paid parental leave

• Subsidized National Parks Annual Pass

• Subsidized Roller Skates (yes, seriously)

Our Core Values

• ▶️ Take Action – Avoid indecision and move past points of uncertainty. Value speed and fail forward.

• 🚀 Aim High – Set uncomfortably ambitious goals. Reject mediocrity and take calculated risks.

• 👐 Seek Diversity – Invite unique perspectives. Create a safe space to challenge the status quo.

• 🌱 Leave It Better – Be an owner, not a renter. Cultivate a growth mindset.

• ✨ Customer Love – Champion the needs of the end user. Deliver magical experiences.

• 🏆 Team First – Winning as a team beats winning alone. Lift up others.

Learn more about how we evaluate these values in our interview process.

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